Trading successfully requires more than setting up a consumer shop, you may be selling cars, spare parts and computers, they all can benefit from the same dealers network model.
Brilliant entrepreneurs develop the dealer network model to help improve trading experience.
In the case of David Bush, a former paper salesman, he began selling artist newspapers out of the boot of his car. He travelled round Johannesburg, establishing beautiful relationship with gallery and framing shops. He was quite aware that establishing direct distribution was the best way forward.
Today Bush sells thousands of copies through the dealers network he’d established over the years.
Speaking on where Bush’s success started, he revealed that the dealers network demands Lot’s of copies even before a new production is made, considering the fact that they were all treated with first hand option as a family.
The printing company head said, that he got involve by, providing their dealers network with information, marketing and resources, they also help them run their business.
An experience shared by a business owner who was among Bush dealers network says, he operated more like a family member.
“Bush set up Programs and shows that increased the dale in the company”.
Yours might not be setting up shows depending on the network of business you’re doing. But you sure can think of a better way of assisting members of your dealers network to make more sales after they have patronized you.
Take for instance those in the website development industries. Dealers network simply requires you keep a close watch of those you’ve developed website for.
Being helpful to those in your dealers network requires that you assist the blogger with traffic generating information, Google high ranking model, AdSense approval information, SEO guidelines and lots more.
There can never be too much information to release to your dealers network.
One of Bush dealers network member recall that, he remembered when Bush first approached him to assist distribute his magazines. “He never stopped keeping in touch with us. Regularly he inquired to know how we felt about the previous print and what we think should be incorporated into the forthcoming prints.
Bush never relent in keeping warm his relationship with his dealers network, and that explains why his success was widely known across the nation.
Those in production as a matter of fact should put up a dealer network. They should endeavor to know how each and everyone feels about the product.
Take their feedbacks on how to improve the standard and quality of the goods.
If the company is promoting, or is speaking to some stars for promotional reasons, mentioning the distributors will help increase the number of sales.
A production company can also suggest a professional training to help polish some of the distributors. During the training, they will teach how to have a better understanding of the product and how to present it before consumers.
A production company that discovered that members of their dealer network lacks proper booking, which is a fact that can throw them out of business can organise a professional tutorial to help them improve.
Helen admitted that, her knowledge of keeping accurate paper work during and after work came from a production company, that’d made her small sales shop a distributing outlet six months earlier.
Be ready to provide all information that are necessary to increase sales even from your sales distributors end, it reflects back immediately on your record.
Tips For Dealers Network
For a dealer network to be tagged successful it should have good communication and support from the home office. Below are some effective ways to support the members in your dealer network.
I. Information is key; keep your dealer network well informed with vital and confidential information. You can do this by sending them a mail, send a monthly e-newsletter in which you share success stories, sales tips etc.
II. Honor the relationship you have with your dealer network; sign up only a limited number of people at a particular geographical area, so as to give everyone a better chance at making more money.
III. New dealers or novices in the dealers network should be mentored/trained by experienced dealers. A meeting/class/phone call should be scheduled to hold at choice times in order to share information and ideas.
IV. Good communication with your dealers network is extremely important, so communication lines should be open at all times, seek for and value their opinions. Ask for feedback so you can know how to make lives and business easier.
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